meet jordy westerlaken, the founder of pole position club

The founder

Meet Jordy Westerlaken

Meet Jordy, the founder of Pole Position Club. As a retired professional karting driver, Jordy knows exactly what it takes to be a racing driver. He noticed there was a gap between fashion and motorsport. He took the leap and Pole Position Club was founded within 2 months.

Jordy is a Dutch karting champion and three-time World Championship contestant. Jordy stopped racing in 2023 after being active on the track for more than a decade. He brings his expertise to every stitch, ensuring that each piece meets the highest standards of quality and performance.

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Where racing meets fashion

With Pole Position Club we created a clothing brand that isn't just focused on racing. It connects racing with fashion. Our shirts are made for daily use without carrying out your support to just one particular racingteam. Our apparel is made for every racing enthusiast, from racing driver to supporter.

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Our goal?

Building a community

Pole Position Club is more than a brand; it's a community of like-minded individuals united by their love for racing and the impeccable lifestyle.

Together, we're redefining what it means to race against the clock. We strive for the first place, not only on the track, but in every aspect of life.

Join the Pole Position Club in the pursuit of excellence.

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Explore our standards